As a Consultant in Customer & Channels with a focus on Customer Experience, you’ll often be:
? Supporting customer experience led business transformation of the marketing capability. Including "front office" consulting projects and services relating to Customer experience optimization, Digital Marketing, Personalisation (contextualized interactions, services and offers to individual customers at scale), Digital Content and Campaign.
? Engaging with clients to design the future operating model and/ or technology roadmap for their marketing and sales functions
? Supporting the design of improved customer and consumer experience, journeys, consumer Insights
? Improving the client vision, brand, category and marketing strategy and engagement levels
? Cultivating brand positioning, equity, segmentation, creative brief, communication
? Optomizing media management investments and channels;
? Supporting content management / creation;
? Helping to achieve consumer innovations
||You will have experience with some of the following:
? Design Thinking as an approach to solving client problems
? Evaluating start-up technologies in the Commerce and Marketing space
? Experience across multiple stages of the project delivery lifecycle
? Passion for technology and industry trends e.g. Internet of Things, Mobility, Cloud, Analytics
SET YOURSELF APART: Preferred Skills:
? An ability to articulate and clearly communicate complex problems and solutions in a simple, logical and impactful manner.
? Experience eliciting high-level business requirements and creating detailed functional specs and other documentation, such as requirement traceability matrices, work-flow diagrams and use-cases.
? The ability to develop creative and breakthrough solutions.
? Strong interpersonal, team building, organizational and motivational skills.
? Experience working through organizational change, with a demonstrated track record of continuing responsibilities, creativity and innova