||Responsible for all processes and successful implementation of Corporate and product related Pharmaceutical media relations (incl. trade and business media), product related Pharmaceutical public relations (incl. issues and crisis communication), product related Pharmaceutical online media, such as internet and social media as well as product related internal communications for the area of responsibility
Align external communication activities for area of responsibility with the corporate and Business Unit /Division's marketing strategy.
Develop storylines, main messages and Q&As for media relations on all matters including issue management relevant for the responsible area.
Build up, enhance and maintain relationships with key media contacts in Japan especially in the Pharma and HealthCare area.
Ensure high quality standards for all media relations tools for media communications, such as press releases, speeches, presentations, backgrounders, company internet appearances.